History
Established in 2002, to date FTA Research & Consultant (Định Hướng) has got nearly 10 years’ operation in market research in Vietnam and harvested lots of success.
Going through 10 years’ development, FTA is currently not only a leading local market research company but also a member of the associations, network of international market research like Esomar, MRA, … and most impressive is that the company has become the first market research company in South-East Asia granted with certification ISO 20252, qualifications and standards for specifically market research by the British Standards Institution 2009
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Vietnam 360 LOOK
The symmetry of knowledge of research and interesting information about consumers, a product developed to create a sustainable relationship between the business and consumers. With the 360 Look, FTA’s clients will have the opportunity to contact consumers from different angles and intervals via the monthly, weekly reports of ours.
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3/2012: Perception And Tendency Of Parents In Choosing School For Their Children.
With the following research design: Sample size: N = 300; HCMC = Hanoi = Danang = N = 100; Target Respondent: The parents of students in all levels of education system (kindergarten, primary, junior - senior high-school, high school, university/ college); Economic class : ABCD.
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Products & Services
2. Gap finder4. Segmentation5. Norm test6. Brand check10. Vietshoppers
